Trojena
The Mountains of NEOM
Project Overview
Trojena is the global mountain destination at NEOM in the Tabuk Province of northwest Saudi Arabia. Set to redefine mountain tourism, Trojena will offer an unprecedented blend of adventure, relaxation, and luxury living at elevations ranging from 1,500 to 2,600 meters above sea level.
MLX Consulting is proud to serve as the development management advisor for the branded residential component of this transformative project. Our role encompasses strategic oversight of the residential program, ensuring that world-class hospitality brand standards are maintained while delivering exceptional value for both the developer and future residents. The project is a cornerstone of Saudi Arabia's Vision 2030 and the host of the 2029 Asian Winter Games.
Project Highlights
Mountain Resort Destination
A year-round mountain destination offering outdoor sports, wellness experiences, and nature tourism at elevations of 1,500 to 2,600 meters above sea level.
Luxury Branded Residences
Exclusive residential offerings developed in partnership with world-class hospitality brands, designed for ultra-high-net-worth individuals seeking extraordinary mountain living.
Sustainable Vision
Designed with sustainability at its core, integrating with the natural landscape while minimizing environmental impact and maximizing the region’s unique topography.
Mixed-Use Integration
A holistic masterplan blending hospitality, residential, retail, entertainment, and wellness into a seamless mountain community experience.